For the second year in a row, Viacommunity has partnered with Viacom College Relations to find the next Viacommunity Correspondent for the 2015 MTV Video Music Awards. The contest gives Viacom’s summer interns the once-in-a-lifetime opportunity to work the VMA red carpet and ask celebrities pro-social questions on the causes they care about. This year, the response was overwhelming. Viacommunity was blown away by the diverse and unique talents of our extraordinary interns. Though it was a very difficult decision, Viacommunity narrowed the candidates down to eight finalists who truly stood out.
On May 15, Viacom employees around the world put on their out-of-office autoreplies and volunteered at local projects on Viacommunity Day, the company’s annual day of volunteer service. Whether it was beautifying parks and schools, helping the elderly and underprivileged, being a companion to animals in shelters, or mentoring young people, thousands of our employees came together to be the difference. Beyond the collective impact of the day, the objective is to inspire employees to get involved with participating nonprofits and organizations year-round in a deeper way. In New York City alone, Viacom employees volunteered at more than 50 organizations, including, Literacy Inc., Central Park Conservancy, Friends of Hudson River Park, Inner City Scholarship Fund, Soaringwords, SAGE, Food Bank of NYC, the Humane Society, and much more. Read More
A group of Viacom colleagues woke up early this morning to attend the inaugural Cynopsis Social Good Awards, which celebrates programs within the TV industry that improve our community. Viacom Velocity, MTV, BET and Nickelodeon took top prizes in a range of categories. Here’s a look at some of the impactful efforts honored.
Last week, Viacom and its employees put the giving back in Thanksgiving during Viacommunity’s Week of Giving. At Viacom’s New York headquarters, employees rallied with Lifebeat, a nonprofit dedicated to educating America’s youth about HIV/AIDS prevention, to assemble 2,300 condom packs. The packs contained HIV prevention materials and information and were distributed by Lifebeat at #MusicFightsAIDS, a benefit concert featuring superstar DJs A-Trak, Fedde Le Grand, Dirty South, 3LAU, and Tritional, amongst others. Employees also lent their creative talents to DOROT, a New York organization that works to alleviate the social isolation among the elderly, by crafting handmade holiday cards. Lastly, Viacom’s New York employees took to the streets and braved the rain and snow by volunteering with Citymeals-on-Wheels, an organization that aims to ensure no homebound elderly New Yorker will ever go a day without food or human company. Employee volunteers broke up into groups of twos and threes and went door to door in the Upper East Side, delivering warm meals and Thanksgiving baskets to around 70 homebound seniors. Read More
Today, Viacom is proudly showing its spirit of diversity and inclusion by stepping up in a significant way to participate in GLAAD’s Spirit Day, the largest and most visible anti-bullying campaign in the world that supports LGBT youth. Read More
For the first time ever, Viacom’s social impact umbrella Viacommunity held a company-wide intern contest to choose the Viacommunity correspondent at MTV’s 2014 VMAs! Interns wrote to Viacommunity about the importance of talking with celebs about giving back to raise the volume on social causes. It was a timely effort, as the 2013 VMA show-stealing Miley Cyrus dedicated her presence at this year’s show to social issues, by sending a homeless young man to accept her award on her behalf.
The winner, Casey Waslasky, describes his once-in-a-life time experience below, and we’ve included some footage from his interviews above. Thanks Casey for charming everyone on camera and off, and bringing attention to the importance of community involvement.