Creating Reel, Impactful Films with Viacom and Reel Works

Any professional filmmaker will tell you that creating original films is a challenging process that requires great effort and skill. One may assume, therefore, that young high school filmmakers would find it an enormous challenge to produce quality, original work. However, walking into Reel Works’ Reel Impact event at Viacom’s 1515 Broadway headquarters two weeks ago, audience members would never have guessed that the nine students presenting their original work were relatively new to the world of film.

Reel Works is a New York City based organization that immerses young people in filmmaking programs free of charge. In the Reel Impact program – which was recently launched through a partnership with Reel Works and Viacom – students create original films examining social issues of their choosing. A heavy emphasis is also placed on marketing and finding a target audience for the student films.  Participants are given the opportunity to conduct research through focus groups and interviews to determine which audience facets best fit the social topics of their choosing. A mentor guides students through the filmmaking and post-production processes, covering everything from concept through promoting their films via social media.

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Trevor Noah Marks Best Quarter Yet as Comedy Central’s Late-Night Universe Continues to Grow

In a time of great political turmoil, people are seeking a respite from the madness through humor – a trend evident through the recent success of Comedy Central’s late-night talk shows.

The Daily Show With Trevor Noah just marked its most-watched quarter, with an average of 1.5 million nightly viewers, according to a Comedy Central press release. The quarter contained the show’s most-watched and highest-rated week (May 29), since Noah took over from Jon Stewart.

The Daily Show’s strong ratings were reflected on social media, with more than 12 million likes, shares, comments and other interactions during the quarter across Facebook, Twitter and Instagram.

 

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Keep up the good work, Trevor!

via GIPHY

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