In the U.S., 41% of transgendered people will attempt suicide due to their experiences of discrimination, violence and non-acceptance, which is a startling nine times the national average, according to the National Center for Transgender Equality. In a collaboration that is equal parts innovative and socially impactful, MTV and LOGO help audiences unlearn biases and open dialogue with family and friends for a more inclusive world – and an end to this horrifying statistic. This collaboration is the hour-long documentary, Laverne Cox Presents…The T Word.
Emmy-award winning actress and advocate Mariska Hargitay of Law & Order: Special Victims Unit fame took the stage at Viacom’s headquarters last week to engage employees in a serious yet crucial conversation. In a discussion assembled by Viacommunity, Viacom’s umbrella for the company’s social commitment, employees got an inside look at the creative process for the Viacom NO MORE public service announcements addressing domestic violence and sexual assault. The panel was moderated by Viacom Velocity’s Niels Schuurmans, who co-directed the spots, in conversation with Joyful Heart Foundation Founder and President Mariska Hargitay, with Rachel Howald, Chief Creative Officer for WPP Team BAC and executive creator director/writer of the spots.
This summer, Scratch, a creative SWAT team at Viacom, explored the speed of life for young people today through an experience called Cadence, developed in our headquarters at 1515 Broadway.
Although Nathan Fielder isn’t exactly a marketing expert, he asserts himself as one on his Comedy Central show “Nathan For You,” using the combination of his quirky personality and unorthodox marketing ideas to promote small businesses. While his marketing tactics may not be deemed kosher in a traditional marketing classroom, Nathan’s tactics are so absorbing that he’s become a viral sensation, with his infamous video of a pig saving a goat reaching more than 8 million views. Read More
Hong Kong has been invaded by the Decepticons, and the mainland is next.
The much-anticipated fourth installment of Paramount Picture’s Transformers franchise smashes onto the big screen this Friday, June 27th and critics are saying the robots look better than ever. Although the release of the official trailer has us on the edge of our seats, we want more. Here are the top 3 reasons we can’t wait any longer for the film’s release: Read More
After a restless 24-hour competition, 24 unsigned bands lit up the stage at Brooklyn’s Liberty Warehouse for the opportunity to become music’s next superstar. Countless hours of rehearsing, travel and performances paid off for New York natives Fancy Reagan as the judges crowned them winners of “You Oughta Know,” VH1’s music discovery franchise. Since its launch in 2005, the program has served as a barometer for what and who’s hot in music today.