TV Land

Highest Ratings and Most Viewers in Show History as Younger Grows Older

by Stuart Winchester, Viacom

Warning: spoilers ahead for TV Land’s Younger.

Season four of Younger lifted off where season three stopped: Liza strafing Kelsey with the news that they are not fellow Snapchatting millennial strivers after all, on account of L being 40-plus with a kid in college and a divorced ex-husband rambling about somewhere in suburban New Jersey.

So Kelsey storms off. And Charles’ estranged wife emerges from exile with a tell-all book about their marriage even as he and Liza seem to be toeing toward some sort of inevitable for-real romance. And Josh – seemingly recovered from busting up Liza and Charles’ proposal-ruining makeout session at the end of last season – summons L to Ireland,  where he intends to marry his girlfriend of one month, whom Liza had introduced him to.

And viewers loved it. More viewers than ever before, actually: Younger’s fourth season was the highest-rated and most-watched in series history, with double-digit percentage increases versus season three among key demos. Even more impressive, the show was the number one original ad-supported cable sitcom so far this year with women 18-49 and women 25-54. Fans pushed #YoungerTV to trend on Twitter all 12 weeks that new episodes aired.

Cheers to that, team.

via GIPHY

All those fans will be pleased that TV Land has already committed to season five. And with season four ending with a cliffhanger of a missed call to Liza from Charles, some speculate that their romance may finally start blossoming. Show creator Darren Star hinted at as much in an interview with Hollywood Reporter’s Jackie Strause.

“There is a lot of story to tell there,” he said. “As writers, we’re invested in Liza and Charles’ story but at the same time, it’s not an open and honest relationship yet. There’s a lot at stake for Liza being truthful with Charles.”

The Younger crew visited Ireland for the season four finale.

A confession from Liza to Charles would, of course, crack open the central premise of the show, as her real age would be apparent to all of the main characters. But Star doesn’t think the show’s longevity is tied to Liza perpetually keeping her secret.

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TV Land Releases Teaser-Filled Trailer for Younger’s Fourth Season

by Stuart Winchester, Viacom

Liza (Sutton Foster) has exposed herself as an acting-26-but-actually-40 fraud to best bud Kelsey (Hilary Duff). And she has been exposed to boyfriend Josh (Nico Tortorella), who was going to propose to her anyway, until he caught her making out with her boss (Peter Hermann).

And that is where we were left at the end of season three of Younger, TV Land’s hit original that is so good that it’s already been renewed for two more seasons. So where will Liza go and what will she do (and who will she do it with), now that her original lie has sprawled and spiraled into such a New York-sized mess?

The season four trailer, released late last week by TV Land, gives us plenty of teasers suggesting how things may go for her:

Season four of Younger debuts June 28 on TV Land.

TV Land’s Meta-Comedy Nobodies Hits Hollywood’s Funnybone

TV Land’s latest scripted series is an inside-Hollywood comedy told through the lens of showbiz outsiders. Nobodies, which premiered last week, follows three graduates of renowned improv troupe the Groundlings—Hugh Davidson, Larry Dorf, and Rachel Ramras, each playing versions of themselves—as they flounder in the entertainment industry while watching their friends reach stardom.

Davidson, Dorf, and Ramras play “nobodies,” and invite the world to watch their cringe-worthy attempts at fame.

Why should we care?

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Younger Returns June 28 as TV Land Originals Continue to Roll

by Stuart Winchester, Viacom

Good news, Younger fans:

 

 

The return of Liza (Sutton Foster), Josh (Nico Tortorella), Charles (Peter Mermann), Kelsey (Hilary Duff), Maggie (Debi Mazar), and the rest of the cast is just the latest great news to roll out of TV Land: its hit show Teachers has logged ratings records in its second season; its newest premiere, Nobodies, has already signed on for another run; and Lopez, starring George Lopez just came back for season number two.

Last time we saw Liza, a 40-something masquerading as a twenty-something corporate striver, she had just confessed her true age to friend and coworker Kelsey and blown up her relationship with her sometime-boyfriend and local tattoo artist Josh, who aborted an engagement proposal when he caught her kissing Charles, who happens to be her boss.

via GIPHY

Season four should be a doozy.

Critics Are Calling TV Land’s Teachers One of 2016’s Best Programs: Here’s Why You Should Watch It

The first season of Teachers, TV Land’s hilarious comedy series, earned an A with The Hollywood Reporter’s chief TV critic Tim Goodman, who ranked it among the best television of 2016. It made LA Weekly‘s Best TV of 2016 list as well.

Why the high grade? Let’s hear more from the critics.

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TV Land’s Gorgeous New Everywhere Experience Is Here

by Stuart Winchester, Viacom

It’s remarkable how TV Land has evolved over the past couple of years. The critically acclaimed Younger, starring Sutton Foster, fires up its third season next week, and has already been renewed for a fourth (watch the pilot here). George Lopez’s eponymous Lopez will be back for season two, as will Impastor. And the net continues to develop new original content, such as Teachers and the forthcoming Nobodies, while fans can still catch a steady run of their favorites from years past, including How I Met Your Mother, Everybody Loves Raymond, and King of Queens.

And now you can take all of this with you with TV Land Everywhere, a complete overhaul of the network’s digital experience that delivers all of this content seamlessly across all of your devices.

TVLand.com is all new. And it is beautiful, easy to navigate, and loaded with free short-form clips, trailers, previews, and episode highlights.

That means lots of stuff like this:

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George Lopez Makes an Opening Bell Pit Stop en Route to TV Land

by Stuart Winchester, Viacom
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George Lopez joins Viacom staffers to ring the opening bell at the NASDAQ stock exchange on March 30, 2016. All photos courtesy of © 2016 Nasdaq, Inc.

Before George Lopez showed up on screens across the continent last Wednesday night as the eponymous character in his new original series Lopez on TV Land, he made a pit stop at NASDAQ headquarters in Times Square to ring the opening bell.

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Darren Star Talks Younger with Viacom CEO Philippe Dauman

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Emmy Award-winning television producer Darren Star visited Viacom’s New York headquarters last week to discuss his career and personal experiences in the media industry. Employees packed the lobby-level event space to watch the event live.

The event was the second installment in our Conversations at Viacom speaker series, which pairs CEO Philippe Dauman with notable creators and personalities who inspire creativity through their stories.

Recognized as one of the most successful television producers to date, Star has created hit television series we all know and love such as Melrose Place, Beverly Hills 90210, Sex and the City and of course, TV Land’s latest hit, Younger.

One big reveal: even with such a mountain of critically acclaimed successes, Star is no stranger to failure. “Rejection is never easy and it’s never happy, but you have to take chances. I used to have an amazing batting average with developing shows and then it went down after a few hit shows,” said Star. “Staying calm is something you learn over time just by doing it and not freaking out so much, but just dealing with the idea that you’ll find solutions as things go on. You have to learn by doing it.”

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Younger Inspires Creativity at the Fast Company Innovation Festival

by Chanel Cathey, Viacom
NEW YORK, NY - NOVEMBER 10:  (L-R) Darren Star, Patricia Field, Debi Mazar, Hilary Duff and Nicole LaPorte speak onstage during "Inside TV Land's Hit Show "Younger" With TV Icon Darren Star, Patricia Field And Debi Mazar" at The Fast Company Innovation Festival on November 10, 2015 in New York City.  (Photo by Craig Barritt/Getty Images for Fast Company)

NEW YORK, NY – NOVEMBER 10: (L-R) Darren Star, Patricia Field, Debi Mazar, Hilary Duff and Nicole LaPorte speak onstage during “Inside TV Land’s Hit Show “Younger” With TV Icon Darren Star, Patricia Field And Debi Mazar” at The Fast Company Innovation Festival on November 10, 2015 in New York City. (Photo by Craig Barritt/Getty Images for Fast Company)

Fast Company launched its first-ever Innovation Festival in New York City this fall with speakers that included Serena Williams, Gwyneth Paltrow, Steve Aoki, Neil Blumenthal, Ava Duvernay and more. The event brought together trailblazers and extraordinary personalities for talks to spark conversation and inspire creativity.

A festival highlight was a keynote session with the creator and cast of the hit TV Land series, Younger. Hundreds lined up outside of NYU to take in the conversation. TV icon and Younger creator Darren Star took the stage with legendary costume designer Pat Field and actresses Hilary Duff and Debi Mazar to share a behind-the-scenes look at how the show is created and reveal the secrets behind the scene-stealing fashion.

Fast Company’s Nicole Laporte moderated this conversation, highlighting how Younger tackles the realities of pursuing your dream job, trying to make it, dating, ageism, feminism and more. The comedy has been lauded by critics and the show uniquely addresses the generational divide in the workplace with humor and fun. Set in New York and Brooklyn, Younger, with its fresh take on real issues, has multi-dimensional appeal and is swiftly winning over fans of all ages.

Creator Darren Star – who is no stranger to hit shows and has brought Sex and the City, 90210 and Melrose Place to TV –explained his creative process. “I start with the character and an idea” said Star. “Especially for a TV series, I want it to thematically say something about the time that we’re in and talk about the world.”

NEW YORK, NY - NOVEMBER 10:  Producer Darren Star (L) and fashion designer Patricia Field speak onstage during "Inside TV Land's Hit Show "Younger" With TV Icon Darren Star, Patricia Field And Debi Mazar" at The Fast Company Innovation Festival on November 10, 2015 in New York City.  (Photo by Craig Barritt/Getty Images for Fast Company)

NEW YORK, NY – NOVEMBER 10: Producer Darren Star (L) and fashion designer Patricia Field speak onstage during “Inside TV Land’s Hit Show “Younger” With TV Icon Darren Star, Patricia Field And Debi Mazar” at The Fast Company Innovation Festival on November 10, 2015 in New York City. (Photo by Craig Barritt/Getty Images for Fast Company)

Younger follows 40-year-old Liza Miller (Sutton Foster), a recently divorced mother that pretends to be in her 20s to re-enter the workplace. “I love this concept of a women who has to lie about her age to get back into the workforce,” said Star. “I know women who have been out of work for a while, raising their kids, and they go back to work and it’s not so easy.”

Star pours these real experiences into his characters, and it’s addictive to watch the charming and witty plot unfold. He admits that casting and chemistry are everything for a show, because the actors bring depth to the characters and make it believable.

“Darren’s a pro at many things like casting,” said Field. “When I read this script and here’s a 40-year- old woman and she’s going to be 25 and I’m like how am I going to do this? I’m a costume designer, I’m not a magician. Then I met Sutton Foster and thought this is perfect casting – she has an energy all her own that’s wide-eyed, a youthful energy inside of her.”

The show is a creative force from start to finish; from the smart script to the incredible cast to the amazing outfits Field imagines – fans can’t get enough.

“This is fun for me, people are watching for the clothes,” Star shared with a laugh. “The audience gets so much enjoyment from watching the actors and what they’re wearing. It’s another way to watch the show.”

On the panel, even Hillary Duff couldn’t hide her anticipation at discovering the upcoming plot twists. “I want to know what we’re doing next season,” she exclaimed.  If you feel the same way, here’s a sneak peak of the next season, which debuts with a one-hour premiere on Tuesday, Jan. 13 on TV Land.

In addition to the Younger panel, attendees were treated to spots featuring creators and talent in the Viacom family discussing key themes like innovation, collaboration and driving culture throughout the weeklong festival. This video series, like the all-star Younger panel, will hopefully inspire the next generation of groundbreaking show-runners, writers and actors to tap into their own creativity, pursue their passions and innovate often.

Fast Company Viacom Collaboration from Viacom on Vimeo.