Viacom Velocity, our creative hub for branded content, launched its YouTube channel this week. Velocity (which bills itself a love child of innovation and collaboration on its website) bids viewers hello with its first YouTube video, “How To Raise A YouTube Star” – a spoof tutorial and parody of parenting in the social media age. Read More
Amid the creative burst that is Sundance, our colleagues over at CreativeFuture unveiled this trailer on “The Value of Creativity.” In a speedy 100 seconds, the video summarizes the cultural and economic benefits of creativity, the detriment of piracy, and how the creative community can advocate on behalf of creators in the present digital climate. Read More
When it comes to lesbian, gay, bisexual and transgender visibility, Viacom is out and proud. This week seven Viacom brands received nominations for the 26th annual GLAAD Media Awards which honor outstanding images of the LGBT community in the media. Read More
This fall, Get Schooled partnered with Comcast’s Internet Essentials to create the Get Schooled Get Connected Challenge. The Challenge engaged thousands of students in more than 48 community based organizations and high schools across Chicago with a goal of connecting students with digital content aimed at preparing them for college. The most active students across the city earned a ticket to a star-studded celebrity event at Malcolm X College on Martin Luther King Day. Read More
Employees in our NYC offices received a chocolaty afternoon treat yesterday courtesy of Insomnia Cookies to celebrate the release of our annual social responsibility report, ““Viacommunity 2014 Review: Impact Creating Value.” The report showcases Viacom’s investment in some of today’s most pressing issues, and our work to inspire and activate our diverse audiences to bring about positive social change.
While our NY employees may have been the ones to indulge their sweet tooth, the report celebrates the work of all our employees worldwide in communities local and global.
Here are some of the highlights: Read More
Our company is filled with people whose spirit of citizenship and teamwork is striking, both in their commitment to local communities and to their community of peers at Viacom. It’s only fitting that at our Viacom Town Hall, a discussion on all things related to our company community, we recognize employees who have demonstrated an extraordinary spirit of Viacommunity. Read More
For the past few months, five teams of employees have been hard at work, doing what they do best at Viacom for five of our nonprofit partners. The Actors Fund, Reel Works, St. Bernard Project, Theatre East and True Colors Fund each received probono services on greatly-needed projects through our first-ever Viacommunity skills-based volunteering program, facilitated by Catchafire. Read More
Last week, Viacom and its employees put the giving back in Thanksgiving during Viacommunity’s Week of Giving. At Viacom’s New York headquarters, employees rallied with Lifebeat, a nonprofit dedicated to educating America’s youth about HIV/AIDS prevention, to assemble 2,300 condom packs. The packs contained HIV prevention materials and information and were distributed by Lifebeat at #MusicFightsAIDS, a benefit concert featuring superstar DJs A-Trak, Fedde Le Grand, Dirty South, 3LAU, and Tritional, amongst others. Employees also lent their creative talents to DOROT, a New York organization that works to alleviate the social isolation among the elderly, by crafting handmade holiday cards. Lastly, Viacom’s New York employees took to the streets and braved the rain and snow by volunteering with Citymeals-on-Wheels, an organization that aims to ensure no homebound elderly New Yorker will ever go a day without food or human company. Employee volunteers broke up into groups of twos and threes and went door to door in the Upper East Side, delivering warm meals and Thanksgiving baskets to around 70 homebound seniors. Read More
In company-wide memo following the announcement of Viacom’s year-end results, our CEO Philippe Dauman and COO Tom Dooley looked ahead with excitement about the creativity and innovation that are happening around the company.
“There’s so much that we’re excited about in the year to come,” they write. According to the note, they’re particularly excited for more storytelling. More connection. More inclusion. More growth. “Creativity is the connective tissue of it all.” You can read the particulars reprinted from the note, below.
Viacomers across the company flexed their muscles for vets today. Social responsibility umbrella Viacommunity and Spike TV partnered to host the push-up challenges to benefit the Boot Campaign, an organization which assists military personnel and their families.