VIMN Velocity Is International Media Brand of the Year

by Stuart Winchester, Viacom

The 27th M&M Global Awards, held in London last week, are a pretty big-deal event.

How big? Ask Viacom International Media Networks President Bob Bakish.

“The M&M Global Awards are the Media, Marketing & Advertising event in the UK,” he wrote in a note to employees earlier this week.

The occasion for Bakish’s note was simple: to congratulate the Viacom Velocity International group for taking International Media Brand of the Year at this hugely important event.

The Viacom Velocity Team Poses With Their M&M Global Award for International Media Brand of the Year

The Viacom Velocity Team Poses With Their M&M Global Award for International Media Brand of the Year

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2016 MTV VMAs: The Multi-Platform Juggernaut Smashing Our Video Records

by Stuart Winchester, Viacom

There really isn’t anything else to add to the graphic below, other than “wow.” The MTV VMAs, a decades-long cultural mainstay, continue to evolve in startling ways that flood the matrix of digital and social channels where our fans live. Get the details below, the highlights (Beyoncé, Kanye, Rihanna, Drake and more) here, and the full show here.

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Spike TV Fetches a Partner in Australia

by Stuart Winchester, Viacom

Spike TV’s international expansion continues as it sets up in yet another international market – this time in Australia, where a partnership with Fetch TV has just dropped the net’s addicting mix of franchises, unscripted shows and original content into their Entertainment Pack, a set of premium channels available to its subscribers.

Spike Australia will of course deliver the U.S. and U.K. versions of smash global hit Lip Sync Battle, but will also deliver mixed martial arts organization Bellator MMA, alongside British documentary series Police Interceptors and Spike originals Coaching Bad, Sweat Inc., Life or Debt and Framework.

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BET Goes Worldwide

by Stuart Winchester, Viacom

BET is all over the place these days. They’re taking over the Los Angeles Convention center and L.A. Live this weekend for the BET Experience. They’ll be honoring Jesse Williams and Samuel L. Jackson at the BET Awards on Sunday night. The entire network launched in France late last year.

But it’s about to be really all over the place.

The BET Play app drops today, and it’s going to bring English-language BET content to smartphones, tablets, and AirPlay-enabled television sets in 100 countries.

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Viacom Follows DISH Renewal By Re-Upping With Cox Communications

by Stuart Winchester, Viacom

Cox Communications’ millions of subscribers will continue to enjoy programming across MTV, Comedy Central, Nickelodeon, and 19 other Viacom networks after the two companies reached a renewal and expansion agreement on Friday. The broad agreement will include more content across multiple platforms, including television and mobile devices.

“Cox has consistently been a leader in offering advanced features and services to their subscribers, and Viacom’s networks are favorites among those audiences who consume programming on digital devices, whenever and wherever they choose,” said Viacom Executive Chairman and CEO Philippe Dauman. “Viacom and Cox have worked together for many years to provide industry-leading offerings, and are pleased to continue our strong relationship for many years to come.”

The deal underscores the value of Viacom content to our distribution partners just weeks after the company reached a multi-year deal with DISH network that continued that 20-year-old relationship.

A Deeper Look at Big Data at Viacom

by Chanel Cathey, Viacom

“Data helps you make more intelligent decisions. Having great creative instincts remains at the core of what we’re doing. Data is just another tool that we’re going to use.” – Philippe Dauman at Variety’s Big Data Summit.

Viacom President and CEO Philippe Dauman drove home this message during Variety’s Big Data Summit, where he keynoted, following Variety’s cover story about Viacom’s big data efforts. He underscored how Viacom leverages data to enhance creative works and evolve audience measurement. The company’s growing data team continues to fuel innovation and pioneer advanced analytic tools that are now a must have in the marketplace.

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That Moment You Realize You Missed Your Favorite Show – and Hulu Saves the Day

by Stuart Winchester, Viacom

Dang, you missed it.

You digitally expelled the outside world to accommodate a weeklong end-of-semester study binge; forgot about time while hand-crafting a thousand custom dog collars from discarded coat hangers for your Etsy store; lost contact with civilization while exploring the fringes of the Antarctic ice sheet… whatever happened, you were unplugged, out of cell range, away from a television – and you missed the whole season of Inside Amy Schumer, Finding Carter or Sanjay and Craig.

Now what?

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Viacom Teams Up with Spotify to Deliver Video to Fans

Ilana Glazer (L) and Abbi Jacobson, actresses from the Comedy Central show Broad City speak onstage during the Spotify press announcement on May 20, 2015 in New York City. (Photo by Noam Galai/WireImage)

Ilana Glazer (L) and Abbi Jacobson, actresses from the Comedy Central show Broad City speak onstage during the Spotify press announcement on May 20, 2015 in New York City. (Photo by Noam Galai/WireImage)

The power of Viacom’s brands is rooted in their ubiquity — “Made Here. Lives Everywhere” is how we think of it. As of this week, that everywhere now includes long-time music-streaming leader Spotify.

Spotify rolled out a host of new features this week that transform the app into a one-stop entertainment shop. Among the recently announced additions is video capabilities and key partnerships with content providers, including Viacom’s MTV, VH1 and Comedy Central. Read More

Introducing Noggin, Nickelodeon’s Mobile Subscription Service for Preschoolers

by Daina Amorosano, Viacom

In addition to outlining its upcoming development slate at its annual Upfront presentation today, Nickelodeon highlighted a range of other initiatives, including the launch of Noggin, a new mobile subscription service for preschoolers.  Available on the App Store for iPhone, iPad and iPod touch starting March 5, the paid service will be ad-free and offered for $5.99 a month.  Read More