Philo Launches Low-Cost Streaming Entertainment Pack Featuring Viacom, Others

by Stuart Winchester, Viacom

Responding to strong consumer demand for a low-cost entertainment package unburdened by expensive sports channels, television technology company Philo has teamed up with Viacom and several other large media companies to launch a first-of-its-kind streaming service.

The $16-per-month package will include 11 top Viacom networks in a collection of 35-plus channels from A+E, AMC, Discovery and Scripps. All U.S. consumers will be able to stream Philo on their TVs (Roku), computers (most browsers), and mobile devices (iOS app and Android via Chrome). Additional offerings, including four Viacom networks, will be available in a $4-per-month add-on package.

“The video market is evolving quickly, and advances in technology continue to bring additional choice to consumers,” said Viacom Executive Vice President, Head of Distribution & Business Development Tom​ ​Gorke​. “Philo’s platform is a great step forward for the ecosystem, providing a full entertainment pack with a leading-edge interface and innovative social features, all at an appealing retail price. We’re excited to work with Philo to create even more choice for our networks’ loyal fans.”

Philo will deliver the sort of sleek, intuitive experience that modern viewers demand: easy to navigate and available across devices, the service will include an unlimited 30-day DVR, a deep well of on-demand programming, intelligent search, custom homepages, and live pause and save, among other features.

The launch of the low-cost Philo product fulfills a long-stated goal of Viacom CEO Bob Bakish, whose experience running the company’s international divisions imprinted upon him the viability of entertainment-only packs, which are popular in Europe.

“What the country and the world arguably needs is a compelling lower-priced option that we believe can be served through what we’re calling an entertainment pack,” Bakish told an audience of investors at the Deutsche bank Media, Internet and Telecom Conference in March.

Consumers can start a free seven-day Philo trial with just a phone number. Here’s what they will find on each tier:

Basic tier, 37 channels (Viacom nets in bold) – $16 per month: A&E, AMC, Animal Planet, AXS TV, BBC America, BBC World News, BET, Cheddar, CMT, Comedy Central, Discovery Channel, DIY, Food Network, FYI, GSN, HGTV, History, IFC, Investigation Discovery (ID), Lifetime, Lifetime Movies, MTV, MTV2, Nickelodeon, Nick Jr., OWN, Science, Spike, Sundance Channel, TeenNick, TLC, Travel Channel, TV Land, Velocity, VH1, Viceland, We TV

An additional 9 channels – $4 per month: American Heroes Channel, BET Her, Cooking Channel, Destination America, Discovery Family, Discovery Life, Logo, MTV Live, Nicktoons

The launch of Philo comes as Viacom has renewed distribution agreements covering almost half of its subscribers in the past year, including a recently wrapped deal with Altice Communications and a renewal with Charter Communications. Terms of the Charter deal have yet to be announced.

Paramount Releases First Trailer for Animated “Sherlock Gnomes”

by Stuart Winchester, Viacom

Gnomes, those kitschy ceramic ornaments dotted about the suburban lawnscape, are seldom associated with anything more exciting than neighborhood battles over lowered property values. “…the humble garden gnome can … deter many buyers,” warns The Telegraph.

And then along comes Paramount Pictures’ Sherlock Gnomes, a rollicking animated mystery threading through the parks, sewers, waterways and rowhouses of sprawling London. When a backyard’s worth of spunky gnomes vanishes, Gnomeo and Juliet – returning from their eponymous 2011 film – enlist the services of Sherlock Gnomes (Johnny Depp) to track them down.

Directed by John Stevenson, the film stars James McAvoy, Emily Blunt, Chiwetel Ejiofor, Maggie Smith, Michael Caine, Ashley Jensen, Matt Lucas, Stephen Merchant and Mary J. Blige. Sherlock Gnomes will hit theaters on March 23, 2018.

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Viacom, Home to MTV, BET, and MBAs

An NYU graduate student gazed at the dazzling digital wallpaper in The White Box event space at Viacom’s Times Square Headquarters, sipping a mimosa and munching a croissant. Other students milled about, intrigued by animation-splashed LED panels splashed with famous Viacom characters, such as Broad City’s Abbi and Ilana.

Networking before the panel discussion. Photo by Essence Dashtaray.

Viacom’s MBA Media Trek invited 150 grad students from some of the most prestigious business schools in the U.S. – such as Columbia, NYU and Harvard – to sit in on a panel featuring company executives and mingle with them afterward.

Viacom was one of several stops for these students on their tour of media hubs. Our talent acquisition department organized the event, curating an accomplished panel of speakers that included MTV President Chris McCarthy, Viacom Vantage Senior Vice President Gabe Bevilacqua, Paramount Digital Content Senior Vice President Anu Bhatia, and Viacom International COO Jose Tolosa.

The goal: to define Viacom’s eclectic, innovative culture, so the students could understand the workings of a fast-paced modern media company and determine whether it was a potential match for their ambitions.

What is Viacom?

Daisy Auger-Dominguez welcomed MBA grads to Viacom Headquarters. Photo by Photo by Essence Dashtaray.

Daisy Auger-Dominguez, our senior vice president of talent acquisition, welcomed students by sharing what makes her most proud to work at this company: “Viacom creates entertainment that drives culture and conversation.” She emphasized the massive breadth of this entertainment, with 4 billion subscribers in more than 180 countries.

“We are truly a global company,” said Auger-Dominguez. “This work extends to all areas of our business – from content production to advertising, distribution to data strategy and beyond.”

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Jaw Dropped: Viacom Makes Glassdoor’s List of Spectacular Offices

by Stuart Winchester, Viacom

Leaving the chaos of Times Square and pushing through the revolving doors into the award-winning lobby of Viacom’s headquarters at 1515 Broadway, it’s obvious you’re entering a place where entertainment is made. Batteries of televisions line the walls. A pair of supersized monitors pounds through highlights and previews of major television and movie properties. At the end of the elevator banks, supersized, vertically oriented glass shutter doors blink through updates of what’s happening all around the company. Through those doors is a cavernous event space. To the right is a humming, bright cafe.

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It’s design-first environments such as this lobby that helped Viacom make Glassdoor’s list of 16 companies with “jaw-dropping offices.” It’s a workspace, Glassdoor says, that is, “truly fit for the stars.” And these spaces reflect a company ethos that prizes environments tailored to accommodate the sort of high-octane creative work that is our lifeblood.

“The editors at Glassdoor are experts on workplace culture so it’s an honor to be included on this list,” says Vice President of Planning & Design Yetta Banks. “Beyond creating a pretty place to work, the goal for this project has always been to create spaces that encourage creativity, collaboration and play. Viacom is all about driving culture and conversation and it’s important that this mission is reflected in the way that we work.”

The gradual upgrades to Viacom’s offices have been ongoing for some time, and reach well beyond our New York City headquarters. In recent years, the company opened an 88,000-square-foot Viacom International production studio in Miami:

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… massively expanded its Nick animation studio in Burbank:

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attends the Ribbon Cutting Ceremony to celebrate the Grand Opening of Nickelodeon's State-of-the-Art… Read More

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Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

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Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

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Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

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Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

… and opened a new eight-brand West Coast headquarters in the bustle of Hollywood:

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Viacommunity Takes Talent for Good West

Last month, Viacommunity journeyed to Viacom’s Hollywood office, the Paramount Lot and the Nickelodeon Animation Studio in Burbank as part of an official West Coast launch of Talent for Good, Viacom’s skills-based volunteer program in conjunction with Catchafire.

The program kicked off with an exclusive Rapid Fire event in Hollywood. We matched five teams of Viacom and Paramount volunteers with one of five local nonprofit organizations to take part in a two-hour brainstorm, exploring solutions to each nonprofit’s challenges. All five teams then shared their solutions, forging connections with their colleagues and local nonprofits. Each organization left with clear next steps and tools to overcome their challenges and move closer to achieving their missions.

Viacom volunteers and their community partners met to explore solutions to the organization’s concerns at Viacom’s new Hollywood facility in October 2017.

The participating organizations and their respective challenges were as follows:

Lambda Legal is the oldest and largest legal organization advocating through impact litigation and public policy work for the LGBTQ community and people living with HIV. The organization’s premier L.A.-based annual event, the West Coast Liberty Awards, attracts more than 400 supporters to honor advocates, activists and companies whose work complements Lambda Legal’s mission. Lambda Legal seeks to elevate their visibility as a Hollywood “influencer” so they can appeal to a new, younger audience.

My Friend’s Place assists and inspires homeless youth to build self-sufficient lives in Los Angeles. In 2018, the organization will celebrate its 30th anniversary with a spring gala and special campaign, complemented by storytelling that communicates and celebrates their heritage. The group needs creative thinkers to brainstorm inventive ways of sharing that history through unique storytelling that will drive engagement with their anniversary celebration.

Brainstorming sessions between Viacom volunteers and community partners at the Viacom Hollywood office.

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MTV Heads South for Floribama Shore

by Stuart Winchester, Viacom

Over the course of a six-season run from 2009 to ’12, MTV’s Jersey Shore delivered an audacious brand of entertainment so compellingly addictive that it spread around the world in the form of spin-offs Geordie Shore (UK), Gandia Shore (Spain), Warsaw Shore (Poland), and Acapulco Shore (Mexico).

Now, the franchise is spinning right back to the United States, where eight twentysomething Southerners will inject the Shore spirit along a stretch of beach and party straddling the Florida-Alabama state line known as Floribama Shore.

The return of the Shore franchise to the United States comes as MTV continues to mine its heritage to fine tune its programming into an ongoing celebration of youth culture: TRL returned last month, following a resuscitation of My Super Sweet 16, Unplugged, and, on Snapchat, Cribs and Beach House.

Here’s a peak at the eight Floribama Shore cast members:

Jeremiah Buoni: 22, Amelia Island, FL

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Can’t Make It to London? Join the MTV EMAs Onstage With Augmented Reality

by Stuart Winchester, Viacom

The MTV EMAs will air on Sunday, Nov. 12, broadcasting a hit parade of star performers from London to a worldwide audience. But those millions unable attend the show at SSE Arena can still interact with host Rita Ora and her fellow nominees onstage via augmented reality on the MTV EMA mobile app.

With their device plugged into select performances, viewers will see and be able to interact with digital animations transposed over the action. “3-D rendered objects can fill the environment around you,” Karmelina Parouka, MTV International’s vice president of digital content and engagement told Deadline. “We’re trying to immerse [fans] into the show itself, and tie it back to the artists they’re passionate about.”

What might this look like while watching the EMAs via your phone? To quote Deadline’s example“As a musician like Camila Cabello takes the stage to sing Havana, that might prompt a virtual Cuban flag to unfurl within the app,” evoking a sort of musical fantasyland realized over top of live performances, reminiscent of the animated monsters dropping into your everyday environment in Pokeman Go.

The EMA augmented reality activation follows the artist- and musician-fueled virtual reality explorations and fellowships pouring out of the Viacom NEXT innovation lab. Viacom has been sinking roots into the growing augmented reality space for some time – check out Dr. Beau Lotto, a Viacom Labs creator-in-residence, discussing the blend between the digital and physical realms at an employee event last year:

Augmenting the augmented reality announcement is the unveiling of the EMA’s 2017 social squad, a coterie of global influencers immersing themselves into the festivities to spread the energy around the world in their native languages. This year’s squad is Madison Beer (U.S.), Hugo Gloss (Brazil), Bontle Modiselle (South Africa), Geordie Shore stars Sophie Kaseai and Charlotte Crosby (UK), and Marcel aka KsFreak and Manuel “Krappi” Krappinger (Germany).

The EMAs will air in more than 170 markets. Visit the show’s website for more information on how to watch and vote.

Viacom Digital Studios Launches Under Kelly Day, Comedy Central Adds Digital Head

by Stuart Winchester, Viacom

Big news today for Viacom:

Under the banner of Viacom Digital Studios, Day will lead creative and editorial production for digital content across Viacom’s portfolio of global brands.

“The Viacom Digital Studios unit will further propel our efforts to become a meaningful player in digital-native content, while also elevating the social profile of our brands,” Viacom CEO Bob Bakish wrote in a note to employees shortly after the announcement. He also noted that the company would hire staff and strategically reorient certain segments of the company to support Day’s efforts.

Day’s hire comes just after Comedy Central named industry veteran Jennifer Danielson as senior vice president of its digital operations, where she will oversee digital comedy creation for the network.

The moves come as Comedy Central and many of Viacom’s other core properties, including BET and MTV, are experiencing ratings gains behind a reinvigorated programming slate.

Here, Right Here: An Art at Viacom Painting Workshop With Jim Houser

On a Friday afternoon at Viacom’s Times Square Headquarters, I took a break from work to join 20 of my coworkers for a drawing workshop with Jim Houser, a mixed-media artist from Philadelphia. Houser is Art at Viacom’s latest artist-in-residence, a title which grants him free reign to transform our lobby walls with his bespoke creative design.

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Each artist-in-residence typically hosts an hour-long workshop for employees looking to learn their technique. Houser set up his exhibit HERE, RIGHT HERE in the days leading up to his workshop, so I was able to catch a preview of what I’d learn from the session. He had hung canvas collages, quilted with bright squares and rectangles, bringing to mind Dabs Myla’s whimsical world of graphic pop-art from a previous Art at Viacom installation.

Houser’s website describes his work as “visual poetry,” which is an apt description for the canvas he brought to the workshop as an example. It consisted of geometric patterns, typography, doodles and lyrical musings like this one: “the number we see, or the number there actually are.” Combined, these non sequiturs became one fluid verse; a capsule of Houser’s psyche.

And then, we had to replicate this.

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Paramount Welcomes Pups for World Animal Day

by Stuart Winchester, Viacom

​Dog lovers working on the Paramount Lot in Hollywood got a barking bonus on Friday, Oct. 20 – in honor of World Animal Day, the studio hosted its first Take Your Dog to Work Day. Paramount invited responsible dog owners to bring their furry best friends to perk up the office environment. From the photo below, it looks like canine and human alike were happy to be together for the day.