Baywatch is sprinting back up the beach this spring to a Paramount feature film, led by Dwayne Johnson (Mitch Buchannon) and Zac Efron (Matt Brody), the all-business vet and the brash newcomer, whose brewing rivalry is subdued by a joint mission to save the bay from criminal scheming.
There are leaping jetskis, gun fights, and gun fights on leaping jetskis. There are daring rescues and dives from moving motorcycles into the water. There are drugs and dumped bodies and a ruthless ringleader at the head of it all. And there are the humor-laced moments of quirk and vanity that make Baywatch everything fans would expect it to be: Buchannon critiquing a sand-carved effigy of his physique, a drowning woman pummeling would-be rescuer Brody, a lifeguard tryout involving two refrigerators mounted to a carrying pole.
Johnson and Efron bring good company along on the ride: Priyanka Chopra, Alexandra Daddario, Jon Bass, Kelly Rohrbach and Ilfenesh Hadera. Baywatch, directed by Seth Gordon, hits theaters on May 26.
Ahead of the film’s wide release next week, Paramount aired the first five minutes of its highly anticipated Ghost in the Shell film adaptation in a Facebook Live stream earlier today. [Slide to 1:30 to begin watching the preview.]
This is our first extended look at Scarlett Johansson as cyber-enhanced asskicker Major, an impossibly fluid super soldier who leaps off skyscrapers and bursts through glass in a terrorist-levelling, guns blazing, ninjitsu-flipping onslaught heavy on violent efficiency and devoid of mercy.
It isn’t clear from this opening scene exactly who dispatched the machine gun-equipped gang that Major pulverizes, although the shadowy Hanka Robotics is mentioned by an expiring kabuki robot. What is clear is the stunning future setting, a towering urban techtopia of building-sized holograms and ubiquitous robots, where wired humans download the entire French language into their brains in a few beats of song and an entire building’s security network can be scanned in moments from a virtual headset.
But that world is a backdrop to the story of Major, a one-time human whose body was so damaged in an accident that it was replaced with her exoskeleton – or so she was told. “Who is the Major is a good question,” says Johansson in the clip below, “and this film is really about the journey of self-discovery for the character.”
The Rupert Sanders-directed film, which costars Pilou Asbaek, Takeshi Kitano, Juliette Binoche and Michael Pitt, will open in theaters nationwide on March 31.
Tim Robinson and Sam Richardson have inherited a once-great Detroit ad agency on Comedy Central’s hilarious new series, Detroiters. Photo from Comedy Central Press.
They crash the steakhouse luncheons of high-flying auto executives. They know the local garbage truck drivers by name. They’ve devised elaborate rituals around bathroom breaks.
They are Detroiters, and they have landed at Comedy Central with a new half-hour show, bringing delighted reviews along with them.
Starring Sam Duvet (Sam Richardson – Richard Splett on Veep) and Tim Cramblin (Tim Robinson – Saturday Night Live), both alumni of the famed Second City comedy club (watch them here), and native Detroiters themselves, the comedy delivers plenty to satisfy critics, fans, and native Michiganders:
1) It’s hilarious
The duo inherited a Detroit advertising business when Tim’s father “went insane.” Their office, bedecked in the drab and lightless décor of some long-ago era, has been emptied of most employees and all major clients, which once included such blue chips as Budweiser and Delta Air Lines.
Despite occasional zealous pursuits of big-name clients, they remain hapless and amusingly frustrated. It often feels as though Sam and Tim are a couple of amped-up teenagers left unsupervised while dad is off for a brief business meeting – in the first episode, the duo is sidetracked from an urgent deadline by an extended experiment to shatter the “unbreakable” glass panel beside Tim’s office door.
Such mishaps are unending. They run over a Chrysler executive on a way to pitch him. Sam is mistaken for a male prostitute – and rolls with it. A shoot promoting a mirror store is botched – because Sam and Tim are reflected in all of the shots. Their film school editor transforms a kitschy hot tub commercial into an art-house meditation on life and middle age and makes their client – Eddie Champagne, the hot tub king of Detroit – look like a creep.
That Sam and Tim remain so rambunctiously unselfconscious throughout these shenanigans, and that they keep trying to win business and remain friends, balances the absurdity with an endearing dimension. “The new Comedy Central series … is also an opportunity for Richardson and Robinson to dive into absurd situations and physical comedy with an admirable lack of inhibition,” writes Vulture’s Jen Chaney. “There is no ridiculous moment whose boundaries can’t be pushed that much further, into even more ridiculous territory.”
VH1 rolled out its new series, The Breaks, recently with an adrenaline shot opening bell at the NASDAQ stock exchange and a ceremonial street renaming in front of Viacom’s Times Square headquarters. The events teed up the premiere of the hip-hop throwback series that followed and directly continued a VH1 movie of the same name that aired early last year, and ended up ranking as the number two cable movie of 2016.
“The Breaks movie debuted last year to huge fanfare and really strong ratings, and so it became a no-brainer to take this fabulous movie to series,” said Amy Doyle, general manager of MTV, VH1 and Logo, flanked by the show’s cast and crew at NASDAQ’s opening bell podium. “The buzz on this show is palpable. Essence has deemed it, ‘VH1’s highly anticipated new series,’ and NPR is calling it – my favorite – ‘a hip-hop answer to Mad Men.’”
VH1 executives and cast and crew of The Breaks gather at the NASDAQ stock exchange to ring the opening bell on Feb. 17, 2017. Photo by Christopher Galluzzo, Getty Images
Later that morning, this crew gathered again on the corner of Seventh Avenue and 44th Street in Manhattan to temporarily rename the street “The Breaks Way.”
NEW YORK, NY – FEBRUARY 17: Atmsphere at the VH1 street renaming “The Breaks Way” for the premiere- Monday, February 20th at 9PM ET/PT. on February 17, 2017 in New York City. (Photo by Craig Barritt/Getty Images for VH1)
The Breaks rumbles out of the unfiltered New York City of 1990, an ode to hip-hop’s gritty rise that is equal parts historical drama, nostalgia trip, and reminder that there was nothing predestined about the genre’s eventual rise.
A period piece set at a crucial juncture where rap had crept into the zeitgeist but still skirted the mainstream, the series immerses us within a crew of fictional stand-ins who shoulder the mighty task of recreating that frantic era: a wily and determined Nikki Jones (Afton Williamson), her boyfriend and radio station rookie David Aaron (David Call), aspiring producer DeeVee (Tristan “Mack” Wilds), hip-hop manager Barry Fouray (Wood Harris), and drug dealer-cum-rapper Ahm (Antoine Harris).
This biracial princess knight slays gender norms. Photo courtesy of Nickelodeon.
Equal parts glam, girly-girl and brave warrior, Nella lives in a castle and gossips with her pet unicorn about fashion—yet she’s not afraid to get her pink gloves dirty when trouble arises.
Nella grabs her glittering sword and dons pastel armor, embarking on treacherous quests to save her kingdom.
Oh, and she’s biracial.
Since the show premiered earlier this month, Nella’s attracted legions of fans (besides Nick Jr.’s target audience of preschoolers).
Nella is a hero. Not just for the citizens of her fictional village, but for parents, journalists, television critics, African-American bloggers, college students, women’s studies professors, and child media advocacy groups.
According to People, “[Nella] stands for everything our world needs.”
Top fashion bloggers, designers, celebs and SpongeBob himself were in attendance at the SpongeBob Gold fashion collection launch party at London Fashion Week on Saturday Feb. 18.
To kick off a year-long SpongeBob Gold international campaign, Nickelodeon and Viacom Consumer Products have collaborated with six international designers on an innovative fashion collection. Featuring designs from Peter Jensen, Bobby Abley, Salar, Maria Francesca Pepe, Suecomma Bonnie and Bad Denim, the SpongeBob Gold fashion collection includes clothing for men and women as well as footwear, accessories and jewelry. SpongeBob Gold will be available at retail exclusively outside of the U.S. beginning in May.
LONDON, ENGLAND – FEB. 18: A general view at Nickelodeon’s SpongeBob Gold 18th Anniversary at LFW in collaboration with the LFW Design collective on Feb. 18, 2017 in London, United Kingdom. (Photo by David M. Benett/Dave Benett/Getty Images for Nickelodeon)
Designer Maria Francesca Pepe, who designed a range of charm-adorned SpongeBob jewelry, said of her involvement in the collection, “I’ve always felt the concept of pop defined the core of my creations. Developing an exclusive capsule collection of jewelry featuring the pop sensation SpongeBob felt such a match.”
As a boy, Jean de Meuron would rise in the dead of the European night to cheer the Academy Award recipients ascending gilded stages on the far side of the Atlantic. He relished this annual celebration of a world he deeply admired: he was a student of Hollywood history, a fan of Spielberg’s Indiana Jones, a dreamer gripped by the allure of the American entertainment industry.
So here he came, from Switzerland, in 2008, embedding himself in studies at the New York Film Academy, USC, UCLA and the New School; bunking down in internships at the Weinstein Company, MTV, Viacom International Media Networks and Paramount. He would go anywhere – New York City, Los Angeles, Mexico, Buenos Aires – as he produced student films and peppered executives with questions at every stop. He learned about marketing campaigns, about the importance of everything from color schemes to timing to creating effective trailers.
It was an immersive course in filmmaking and marketing, fueled by an unwavering vision of what his life ought to be. It was this resolute focus that led him to the 2012 Basel Gässli Film Festival in his native Switzerland, where he met a young director named Timo von Gunten, a preternatural talent whose work – the editing, framing, storytelling – echoed legendary Amelie director Jean-Pierre Jeunet. And it was his partnership with von Gunten, as executive producer (along with Bela Böke) on the short film La Femme et le TGV, that last month opened up the Oscars in a way de Meuron’s boyhood self would not have believed: live, at the event, as a nominee.
Jean de Meuron (right) with La Femme et le TGV producer Giacun Caduff and director Timo von Gunten at a luncheon for Oscar nominees. Photo courtesy of Jean de Meuron.
It would be the culmination of a lifelong ambition, the highest professional acknowledgement in one of the most prominent creative industries in the world. But like an artisan crafting a beautiful piece of furniture, a filmmaker does not spring wholly into the existence with the knowledge of his art, but learns it through a long apprenticeship. For de Meuron, his time at Paramount would prove crucial to plan, produce, edit and promote La Femme et le TGV.
A rich, nostalgic world
It helps to understand, first, what they have made, for an Oscar nomination is reserved for those things that are exceptional.
La Femme et le TGV is set in an idyllic mountain landscape pancaked with cliff bands in the green and field-dotted wilderness outside the impossibly quaint town of Monbijou, Switzerland. At the center of this world is Elise Lafontaine (Jane Birkin), and hammering through it in a shimmering streak of steel and noise is the twice-daily TGV high-speed train. Every day for 32 years, at 6:18 a.m. and again at 7:13 p.m. Lafontaine has leaned, Swiss flag waving, from the window for these joyous passings.
Viacom’s Paramount Channel already has a robust worldwide footprint, with networks spanning Europe, South America, and Asia. The channel has unique programming in 12 countries, including Spain, Russia, Sweden and now one more: Vietnam. Read More
Paramount took integrated marketing to a new level with an elaborate, terrifying promotional stunt for Rings on Monday, Jan. 23.
The world first met Samara, the eerie young girl with matted hair and a penchant for crawling out of television screens, in 2002 when the first Ring movie premiered. The sequel followed in 2005, freaking out audiences around the world with the potent combination of prophetic phone calls, fuzzy TV screens, and burning trees.
But it’s been over a decade since we last saw Samara, and Paramount wants to make sure we haven’t forgotten her.