5 Questions With VH1 Save The Music’s Henry Donahue

Over the last 20 years, the VH1 Save The Music Foundation has provided millions of dollars in funding to music education programs at more than 2,000 public schools across the U.S.

We recently talked with Henry Donahue, vice president and executive director of the Foundation, about the positive impact the organization is having on students’ lives and how it’s celebrating its 20th anniversary this year.

Here’s what Donahue has to say about his work with VH1 Save The Music Foundation:

Created by Viacom Catalyst.

Meet Viacom’s Nine 2017 Cynopsis Rising Stars

by Stuart Winchester, Viacom

They work in marketing, communications, programming, or gaming. They’re planted around the organization, helping to drive some of our most prominent networks and divisions: MTV, Nickelodeon, BET, CMT, TV Land, VH1, Logo, Viacom Velocity. And though some have been here for years, they’re all just getting started in promising careers. They are the nine young Viacom standouts who earned recognition as Cynopsis 2017 Rising Stars.

This year’s awards follow a strong 2016 showing for Viacom, when six employees across a variety of brands were acknowledged. The nine honorees this year are Kelly Andersen, Ned Berger, Katrina Bucu, Rachel Burns, Kassie Deng, Marisa Mazart, Brielle Urssery, Jacqueline Vinci and Alexandra Woog.

Cynopsis will honor these young standouts at a reception on September 15 in New York City. Here’s a bit more about how each of them is forging their career at Viacom:

KELLY ANDERSEN – MANAGER, COMMUNICATIONS FOR MTV, VH1 AND LOGO

What she does: My days tend to include writing press releases, communicating with media outlets and escorting network talent to press appearances.

Tenure: Six years

On being named a Cynopsis Rising Star:  My coworkers had secretly submitted me so I thought it was a spam email and I almost deleted it.

What helps her fit Cynopsis’ description of a rising star as someone who has “proven success in aligning strategic objectives with end goals?”: I’m passionate about the work we are doing at MTV, VH1 and Logo, and with so many exciting things coming down the line, organization is key. I like to write everything down and map out a timeline to reach publicity goals for each series.

What is the most exciting thing happening with her team right now?: We are all prepping for VMAs!

What she is most looking forward to about the awards reception: I have no idea what to expect so I am just happy to be there!


NED BERGER – DIRECTOR, CONSUMER MARKETING, NICKELODEON

What he does: I’m with the Consumer Marketing department at Nickelodeon where I’m responsible for marketing for our tentpole events, including overarching strategy, off-channel execution, influencer marketing, content partnerships, and innovation projects.

Tenure: Four years

On being named a Cynopsis Rising Star: I was thrilled to find out I would be receiving the award. To be recognized by my bosses and by Cynopsis for the work that I do is a real honor.  

What helps him fit Cynopsis’ description of a rising star as someone who has “proven success in aligning strategic objectives with end goals?”: A big part of my job is being a brand steward. Nickelodeon is an incredibly strong brand and I work to provide kids with creative and fun ways to experience the brand. Our tentpole events (like Kids’ Choice Awards) truly bring the Nick brand to life, and the marketing of those events brings together brand strategy, creative innovation, and business goals.

What is the most exciting thing happening with his team right now?: We are going to be part of the team working on The Rise of the Teenage Mutant Ninja Turtles, the newest version of our animated series. We’re all excited to work on such an iconic property and to be part of its reinvention for a new generation of fans.

What he is most looking forward to about the awards reception: I’m most looking forward to meeting bright talent from around the media and entertainment industries and forging new connections and relationships.


KATRINA BUCU – MANAGER, INTEGRATED MARKETING, VIACOM VELOCITY

What she does: I strategically develop and pitch multi-platform, integrated marketing programs across MTV, VH1 and Logo aligned to tentpoles, programming and editorial initiatives in order to drive advertising revenue.

Tenure: Since I graduated from college a little over five years ago. I like to say I’m Viacom born and raised.

On being named a Cynopsis Rising Star: It was such a great way to start the week on Monday morning and I immediately told my friends and family! I was honored that my team had nominated me for this award and it’s an amazing feeling to have your work recognized, not only by your team, but by the industry.

What helps her fit Cynopsis’ description of a rising star as someone who has “proven success in aligning strategic objectives with end goals?”: Key parts of Integrated Marketing include storytelling, negotiation and organization. In this role, I have been able to craft a marketing story that sells big ideas both internally and externally as the concepts need to match the objectives of the channel and brand to create an organic fit, building client relationships for key partners like Taco Bell, P&G and more.

What is the most exciting thing happening with her team right now?: The return of TRL! It was a key program during my teenage years. I’m excited for how it will be reinvented for today’s generation and how we can weave our advertising partners into the pop-culture platform.

What she is most looking forward to about the awards reception: I’m excited to celebrate with my fellow Viacom Velocity peers as they’re all deserving of this honor and it has been a pleasure to work alongside them. I’m also looking forward to meeting the other honorees and to learn from our shared passions and successes.

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The BET Awards: A Star-Studded and Socially Conscious Celebration

As host of this year’s BET Awards, comedian Leslie Jones had a vision for what she wanted the night to be.

Leslie Jones at the BET Awards in Los Angeles, June 25, 2017

“BET was the first network and place where I was on TV,” said Jones in a press release. “I am looking to turn this whole experience into a joyful homecoming.”

This year’s ceremony, which took place at Staples Center in Los Angeles, brought recording artists, athletes and actors together for an unabashedly jubilant reunion. Among the top talent in black entertainment present this year were Bruno Mars, Solange Knowles, Chance The Rapper and all six members of New Edition.

It was both a raucous party and tender family reunion, as you can see from these highlights:

Beyoncé shouts out her family, BET and “BeyHive” after winning five awards

Last year, Beyoncé stunned fans with a riveting, elemental BET Awards performance, dancing through fog, fire and water alongside Kendrick Lamar. The superstar did things a bit differently this year, opting to stay home with her newborn twins and enjoy the BET Awards from afar. She nonetheless still won a whopping five BET Awards—more than any other performer.

Her protégés, Atlanta sister-duo Chloe x  Halle (Chloe and Halle Bailey) accepted the Viewer’s Choice Award on her behalf, and delivered her acceptance speech.

“Thank you BET for this award and your tremendous support of Lemonade,” wrote Beyonce. “This has been a journey of love, of celebrating our culture, honoring the past, and approaching the present and future with hope and resolve.”

Watch the full speech:

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Setting New Records for Slime at KCA Sports 2017

In sports lingo, the 2017 Kids’ Choice Sports Awards was a slam dunk, touchdown and homerun. With thousands of fans and sports stars gathering in UCLA’s Pauley Pavilion, as well as the multitude of viewers watching from home, the fourth annual rendition of the awards show treated its audience to cameos by the U.S. Olympic team’s Final Five, raucous events such as the Slime Mountain challenge, an award honoring legendary Olympic gold medal-winning swimmer Michael Phelps, and much more.

Guiding us through it all was the incredible emceeing of third-time host Russell Wilson. As a football superstar and new father, Wilson easily took the head play caller’s role to steer a show celebrating both kids and sports.

Check out some of the highlights from Nick’s slime-filled sports extravaganza.

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What to Expect at the 2017 VMAs: Katy Perry, Moon People, and the End of Gendered Categories

When MTV became one of the first American award shows to eliminate gender categories at the MTV Movie and TV Awards in May, people noticed.

“I give [MTV] credit for having the audacity to shake up the cultural DNA, to show us what a new kind of post-gender consciousness feels like,” said Variety columnist Owen Glieberman. “For kicking open a door by simply doing it.”

Now, MTV is doing it again.

In July, the network announced nominations for the VMAs – and gender-specific awards categories were conspicuously absent.

The categories formerly known as Best Female Video and Best Male Video have been consolidated into Artist of the Year. Nominees within this category include Ariana Grande, Ed Sheeran, and Kendrick Lamar, whose music video Humble received eight nominations – the highest total of all nominees this year.

Several days after this news broke, we learned that the iconic astronaut trophy has evolved alongside the categories. Meet the MTV Moon Person.

“Why should it be a man?” MTV President Chris McCarthy asked The New York Times. “It could be a man, it could be a woman, it could be transgender, it could be nonconformist.”

MTV also announced that Katy Perry would host the event. Her music video Chained to the Rhythm featuring Skip Marley received five nominations, tying her with fellow Artist of the Year nominee The Weeknd for the second highest number of nominations this year.

The VMAs will also carry over the Movie and TV Awards’ new category, Best Fight Against the System.

The Movie and TV Awards’ category celebrated “characters fighting back against systems that hold them down,” and the VMA version will honor music videos that do the same thing, such as The Hamilton Mixtape’s Immigrants (We Get the Job Done) and Alessia Cara’s Scars to Your Beautiful. Both videos generated positive buzz for their stance on important issues: immigration and body positivity, respectively.

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I Love MTV Malta (IOMTV) 2017

(L-R) Sharlotte Ritchie, Sophie Kasaei, Catherine Hunter, Kristen Hanby, Milly Gattegno, Josh Ritchie

Written by Catherine Hunter, MTV UK PR & Talent Coordinator

It’s crazy to think that just a few weeks ago, I was on a yacht off the Malta coast, filming for the comeback of MTV’s 1990s smash hit dance music show The Grind. Rewind to eight hours earlier, pulling up to the Radisson Blu at 3 a.m. with Geordie Shore’s Sophie Kasaei and Ex on the Beach’s Josh Ritchie, spirits were definitely high (apart from the thought of being awake in less than four hours). But who cares when you’re in Malta, eh?

Sitting at my desk in London, thinking back to the Isle of MTV (IOMTV) festivities, I can say this was the best MTV event I have worked on in my more than two years at the network.

Ahead of the jam-packed three days, I was determined to make the most of the experience and help get the most out of our press and influencers while on the island. Upon arriving in Malta, my role for the next couple of days would be talent management and press liaison for the UK. This ranged from managing the MTV talent and ensuring that they partook in all of their prior arranged commitments, to facilitating interviews with show talent at the press conference.

I have worked on countless MTV events, big and small, and it always amazes me how much hard work goes into them. From running around backstage at the EMAs trying to locate an earbud for Justin Bieber to talent managing MTV talent at IOMTV, the work is varyied often very hard, but also incredibly fun. The saying “Do what you love, and you’ll never have to work another day in your life,” resonates with me whenever I work an MTV event, and this year’s IOMTV was no different.

Sunday was pretty incredible, watching the production and recreation of The Grind  come together and being a part of the party with Senior PR Manager Milly Gattegno, MTV talent – the aforementioned Sophie and Josh – and our influencer, Kristen Hanby, from UniLad. Seeing the social response and being a part of MTV’s revival of a classic music show was amazing.

Cafe Del Mar during production of MTV’s The Grind

Monday we spent the day entertaining these guests, visiting top Maltese hot spots, including the Blue Lagoon , the famous azure blue bay on the west side of Comino island.

The Blue Lagoon, (R-L) Sophie, Josh, Catherine and Milly

The beautiful surroundings provided an ideal canvas for fun social content:

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Nick Nostalgia Trip Continues with Hey Arnold! and Rocko’s Modern Life Movie Trailers at Comic Con

by Stuart Winchester, Viacom

Nickelodeon unleashed a pair of nostalgia-infused trailers at last week’s San Diego Comic Con, promoting TV movies that will revisit fondly remembered series from the 1990s and early 2000s: Hey Arnold! and Rocko’s Modern Life.

“Nickelodeon rolled into Comic-Con 2017 with the most effective weapon they could possibly unleash on millennials: nostalgia,” wrote Katie Buenneke in L.A. Weekly. “As always, Nick isn’t just catering to kids — and now they’re specifically targeting the generation of now-adult kids who grew up on Nick’s animated programming.”

via GIPHY

Hey Arnold!, which ran on Nick from 1996 to 2004, is set in the streets of Hillwood, a sort of Portland-Brooklyn-Seattle mash-up where fourth grader Arnold lives in an inner-city boarding house with his grandparents. Kind and unassuming, Arnold is a low-key bully-battling hero who is perpetually helpful to those in need.

This no-judgement, all-are-welcome Mr. Fix It persona endeared Arnold to a whole generation of Nick viewers. “90s kids who grew up with the show Hey Arnold! love it because main man Arnold is earnestly cool and selfless to everyone in his neighborhood and PS 118,” writes Inquirer.net’s Niña V. Guno.

It turns out that nice ages well. Fast forward to 2017. Arnold has aged one year. He is prepping to enter sixth grade. Best bud Gerald has organized a rooftop tribute to Arnold’s relentless do-goodery. And then we find out that this crew is sending their urban hero to the (fictional) Central American nation of San Lorenzo, where his parents disappeared back in the 90s.

Hey Arnold! creator Craig Bartlett talks a bit more about the characters’ updated styles and teases Arnold’s destination:

Rocko’s Modern Life, which ran on Nick from 1993 to ’96, followed the titular anthropomorphic immigrant wallaby and his crew – Heffer the steer and Filburt the turtle – through the fantasyland of their fictional city, O-Town. Despite its short-ish run, the series retains a loyal fanbase.

“The fourth Nicktoon to debut, Rocko’s Modern Life boasts a sizable cult to this day, largely thanks to the fact that it tosses a bunch of goofily animated animals straight out of a brightly colored Sunday comic strip into the midst of decidedly mundane situations, from visiting the DMV to flying on a plane to cleaning an apartment,” A.V. Club’s Todd VanDerWerff wrote more than a decade and a half after the final episode aired.

That final episode – or at least what the creators intended to be the final episode – sent Rocko and his posse deep into space, where they have been floating about (along with an impudent monkey and bunches of bananas) ever since.

via GIPHY

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Helping Immigration, Child Services, Hunger and Homelessness – Viacom, Catchafire Celebrate another Successful Year Collaborating

This spring, Viacom teams collaborated with nonprofit organizations from across the country and donated their time and skills through Talent for Good, Viacom’s skills-based volunteering program. These efforts culminated on July 10 when Viacom and Catchafire welcomed members from these four amazing nonprofits alongside the employees who volunteer with them in a celebration at Viacom’s New York headquarters.

This event, organized and hosted by Viacommunity, united everyone to share their experiences and celebrate their achievements. Adam Robinson, director of Corporate Social Responsibility, kicked the event off with a toast.

“Talent for Good gives our employees the opportunity to build and sharpen their skill-sets, and give back to the community in a much needed and impactful way,” Robinson said.

Adam Robinson, director of Viacom Corporate Social Responsibility, kicked off a Talent for Good partner event with a toast.

The first group to speak at the luncheon was a team of Viacom employees discussing how they banded together to create a pitch deck for L.A. based homeless youth shelter My Friend’s Place. As a native New Yorker, I felt a personal connection to this particular Talent for Good project. Manhattan, much like other large metropolitan areas, is riddled with homelessness. I see sleeping bags filled with tired bodies and men holding out cups filled with coins every day on my way to work in Times Square.

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Black Girls Will Rock! Again, August 20 on BET

by Stuart Winchester, Viacom

Good news:

And 2011 Black Girls RocK! honoree and five-time BET Award-winner Taraji P. Henson will be in New Jersey to host the whole thing.

“I’m honored to host the Black Girls Rock! Awards,” said Henson. “I love the message and I love Beverly Bond and her vision. I was lucky to be honored in 2011. It is truly a highlight of my life. Let’s make history together as we come together as women of brains, beauty and in support of each other.”

The 2017 Black Girls Rock honorees are groundbreakers in art, business, entertainment and community service:

Star Power Award – “Insecure” creator, actress, writer and producer Issa Rae

Young Gifted and Black Award – actress and activist Yara Shahidi

Living Legend Award – Grammy Award-winning songstress Roberta Flack

Shot Caller Award – Wall Street powerhouse and pioneer Suzanne Shank

Community Change Agent Award – Community organizers Derrica Wilson and Natalie Wilson of The Black & Missing Foundation

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