These Charts Show Viacom Leading All Cable Families and Two Key Ratings Demos

Stuart Winchester by Stuart Winchester, Viacom

Once again, Viacom leads all cable families in total viewership, a full percentage point ahead of its nearest competitor. There’s a lot driving this continued strength, including Nick’s status as the king of kids’ programming, with 12 of the top 20 rated cable TV shows for kids between 2 and 11 airing on one of its networks. Viacom does well in all demos, though – several of our networks combine to make up fully half of the top 20 cable series for viewers 12 to 34.

The charts below spell out these viewership and ratings successes in more detail, but they show the company’s strong position as we report our Q1 2017 earnings today. For more business numbers, check out our Investor Relations page on viacom.com.

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Flip Through This Interactive Deck to See How Each Viacom Brand Killed It in Q1 2017

Stuart Winchester by Stuart Winchester, Viacom

As we report our Q1 2017 earnings today, it’s fair to say that Viacom brands are killing it.

Behind smash hits such as Henry Danger, the Thundermans and The Loud House, Nickelodeon has spent 79 consecutive weeks at the top spot in its core demo.

South Parksharp and loud as ever in its 20th season, led all of TV in its time slot among male viewers, while Trevor Noah racked up his most-watched quarter since he joined The Daily Show behind his biting coverage of the presidential election and beyond.

BET’s Hip Hop Awards and Soul Train Awards were the top two cable award shows for the quarter.

We could go on, but it’s probably more fun for you to flip through the deck below to see what’s happening with all of our brands, from newly acquired Argentinian giant Telefe to Paramount Pictures to a surging MTV. We’ve also included clips from some of the upcoming projects we’re most excited about. For more business results, visit our Investor Relations page on viacom.com.

It’s the Kids Turn to Vote as Nick Releases 2017 Kids’ Choice Award Nominees

Stuart Winchester by Stuart Winchester, Viacom

Hey kids, it’s your turn.

For about four years now, American adults have been obsessed with a presidential election that happens… every four years. And though Nick gave you the chance to have your say in that race, they decided that they won’t make you wait another four years to stamp another ballot – it’s time to cast your votes for the 2017 Kids’ Choice Awards (KCA).

The awards show will hit your screens on Saturday, March 11, but voting is already going on across 28 categories, including some pretty cool new ones, including “Favorite Frenemies,” “Most Wanted Pet,” and “#Squad.” Start voting right now by clicking here. Want more KCA? There’s plenty here.

You can preview all the categories and nominees below, then vote. WWE superstar John Cena will host the event from Los Angeles. We’re not ready to announce who else will be there yet, but we can promise this much: there will be slime.

While you’re at it, check out Cena’s top five reasons why he’s pumped up to host the awards:


Nominees and categories for Nickelodeon’s 2017 Kids’ Choice Awards (*new categories):

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History Echoes and Present Zooms at Nick’s New Burbank Studio

Stuart Winchester by Stuart Winchester, Viacom

In a rousing ribbon-cutting attended by Viacom executives and the real-life embodiments of SpongeBob and Squidward, Nickelodeon opened a vast expansion of its Burbank studio earlier this month, planting a modern and well-appointed workspace for 700 employees at the heart of one of the world’s entertainment capitals.

“The opening of our new offices in Burbank is a significant moment for Nickelodeon,” said Nickelodeon Group President Cyma Zarghami. “We are ushering in a new era of creative excellence and increased collaboration for everyone who works here. Since we first planted our flag on the West Coast in the early ‘90s, Nickelodeon in Burbank has been a beacon to the creative community, and our new complex now signals our increased commitment to giving our creators and employees the very best environment and resources to be successful.”

(L-R) Actor Benjamin Flores Jr. from Game Shakers, voice of SpongeBob SquarePants Tom Kenny, Mayor of Burbank Jess Talamantes, President of Nickelodeon Cyma Zarghami, President and CEO of Viacom Inc. Robert Bakish, Vice Chair of the Board Shari Redstone, voice of Patrick Star Bill Fagerbakke, and actor Cree Cicchino from Game Shakers attend the Ribbon Cutting Ceremony to celebrate the Grand Opening of Nickelodeon's State-of-the-Art Complex on January 11, 2017 in Los Angeles, California. (Photo by Charley Gallay/Getty Images for Nickelodeon)

(L-R) Actor Benjamin Flores Jr. from Game Shakers, voice of SpongeBob SquarePants Tom Kenny, Mayor of Burbank Jess Talamantes, President of Nickelodeon Cyma Zarghami, President and CEO of Viacom Inc. Robert Bakish, Vice Chair of the Board Shari Redstone, voice of Patrick Star Bill Fagerbakke, and actor Cree Cicchino from Game Shakers attend the Ribbon Cutting Ceremony to celebrate the Grand Opening of Nickelodeon’s State-of-the-Art Complex on January 11, 2017 in Los Angeles, California. (Photo by Charley Gallay/Getty Images for Nickelodeon)

The more-than 200,000-square-foot space expands upon Nick’s adjacent legacy studio with room to host more than 20 show productions, including smash hits The Loud House, SpongeBob SquarePants and Shimmer and Shine.

The building distills the essence of Nick’s kid-centric brand into a grown-up workspace dotted with customizable work stations and ample collaborative spaces. Archival libraries warehouse the brand’s deep well of iconic work, while rotating galleries showcase the best of contemporary artists’ efforts from both inside and outside of the company. Threaded throughout the five-story space is an 88-seat screening room, voiceover studios, a café, and rooms dedicated to fitness, music and gaming.

Ribbon Cutting Ceremony To Celebrate Grand Opening…
Ribbon Cutting Ceremony To Celebrate Grand Opening…
Stuart Stuart

attends the Ribbon Cutting Ceremony to celebrate the Grand Opening of Nickelodeon's State-of-the-Art… Read More

Nickelodeon Animation Studio
Nickelodeon Animation Studio
Stuart Stuart

Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

Nickelodeon Animation Studio
Nickelodeon Animation Studio
Stuart Stuart

Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

Nickelodeon Animation Studio
Nickelodeon Animation Studio
Stuart Stuart

Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

Nickelodeon Animation Studio
Nickelodeon Animation Studio
Stuart Stuart

Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

Nickelodeon Animation Studio
Nickelodeon Animation Studio
Stuart Stuart

Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

Nickelodeon Animation Studio
Nickelodeon Animation Studio
Stuart Stuart

Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

Nickelodeon Animation Studio
Nickelodeon Animation Studio
Stuart Stuart

Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

Nickelodeon Animation Studio
Nickelodeon Animation Studio
Stuart Stuart

Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

Nickelodeon Animation Studio
Nickelodeon Animation Studio
Stuart Stuart

Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

Nickelodeon Animation Studio
Nickelodeon Animation Studio
Stuart Stuart

Nickelodeon Animation Studio, Burbank, CA. Photo: Bruce Damonte/NICKELODEON© 2016 Viacom Internation… Read More

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16 out of ’16: The Viacom Blog’s Most Popular Posts From Last Year, According to You Guys

What makes our readers click?

According to our Google Analytics stats, it’s innovative marketing, brilliant shows and movies, political coverage, LGBT initiatives, A$AP Rocky, tacos, and Mediterranean music festivals.

2016 was monumental for Viacom, along with the rest of the world. We witnessed one of the most tectonic presidential elections in history. The way we consume media continued to evolve with advanced streaming services and virtual reality engagement. We lost beloved celebrities such as Prince and David Bowie, and sadly, many more. But we saw others rise to stardom, like Rita Ora, who now hosts VH1’s America’s Next Top Model, and Bebe Rhexa, who hosted the 2016 EMAs.

This list is by no means comprehensive of what Viacom accomplished in 2016—that would require far more than 16 posts to cover. But we’ve gathered those that made the largest impact, according what you, our readers, have clicked on the most.

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Pack Your Bags, Nick Fans: Viacom International Breaks Ground on First Nickelodeon Theme Park in China

nickelodeonresortchina824px

The groundbreaking ceremony for the Nickelodeon Cultural Resort was held on Jan.4, 2017 in Foshan, China. Photo courtesy of Viacom International Media Networks.

Viacom kicked off 2017 by making history abroad. On Wednesday, Jan. 4, Viacom International Media Networks broke ground on Nickelodeon’s first theme park in China. SpongeBob SquarePants, Dora the Explorer and Teenage Mutant Ninja Turtles will reside at the Nickelodeon Theme Park in Foshan, China by 2020.

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Jason Derulo Jams Alongside Hailee Steinfeld and More to Celebrate Nickelodeon’s 2016 HALO Honorees

Nickelodeon finished up 2016 strong on Sunday, Nov. 27. The show was full of stunning performances by stars like Jason Derulo, heartfelt collaborations between artists such as Jake Miller and Jacob Whitesides, and one purple Mohawk—courtesy of host Nick Cannon.

NEW YORK, NY - NOVEMBER 11: Nick Cannon hosts the Nickelodeon Halo Awards 2016 at Pier 36 on November 11, 2016 in New York City. (Photo by Roy Rochlin/FilmMagic)

NEW YORK, NY – NOVEMBER 11: Nick Cannon hosts the Nickelodeon Halo Awards 2016 at Pier 36 on November 11, 2016 in New York City. (Photo by Roy Rochlin/FilmMagic)

But the biggest stars of the night were the honorees, four teens who embody the spirit of HALO (Helping And Leading Others).

Meet the honorees:

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Nick’s Sarah Landy’s Bottom Line: Helping the Under-Served Find Their Way in Higher Education

Stuart Winchester by Stuart Winchester, Viacom

Sarah Landy has had a pretty great career so far.

Straight out of Skidmore College, she interned and assisted at Nickelodeon during the nascent days of the now-iconic Blues Clues, Several divisions and promotions later, she is vice president of preschool production and development, regularly flying out to collaborate with Nick’s animation teams in LA and partnering with production companies in Toronto, Vancouver and Dublin. The smash hit Blaze and the Monster Machines and the upcoming animated Butterbean’s Café are two shows she oversees as executive in charge.

As with any successful career, however, it began somewhere. And Landy traces that somewhere back to a network of counselors, relatives and mentors who supported her from a young age. Her parents set a life framework that all but guaranteed she would attend college. A sequence of advisors led her to choose Skidmore through an immersive college application and selection process. A college professor connected her with Dr. Alice Wilder, one of the head researchers behind Blues Clues and the person who helped Landy score her first internship.

Landy, left, with Alice Wilder, one of the head researchers behind Nickelodeon's hit show, Blues Clues.

Landy, left, with Alice Wilder, one of the head researchers behind Nickelodeon’s hit show, “Blues Clues.” Photo courtesy of Sarah Landy.

“I realize I had a lot of help along the way identifying what would be a good fit, guiding me through the application process, encouraging me to go visit – and I can’t imagine my life without it,” Landy recalls.

Unfortunately, not everyone receives such robust support. So when Bottom Line, an organization that helps low-income first-generation students get into and graduate from college, arrived in New York City from Boston five years ago, Landy knew immediately that she had found her cause.

“I have a passion for students and equal opportunity, and it felt like a really good match,” she said.

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BET Leads With 5 of 10 Viacom Execs Named to Cablefax’s Most Powerful Women in Cable List

Stuart Winchester by Stuart Winchester, Viacom

“You have women in these pages who have made it their mission to lift others up,” wrote Cablefax editor Amy Maclean in their November issue, which was dedicated to the most powerful women in cable. “Women who are pioneering technological innovation. Women who are shrewd negotiators. Women who are speaking up in boardrooms. Who knows… maybe one of the Most powerful Women in Cable will someday be elected to the most powerful office in the land.”

We are proud to note that 10 of those women – and three of the top 50 – work for Viacom. That half of these get-things-done executives come from BET, including CEO Debra Lee, is unsurprising, given that network’s reputation for recruiting women to direct some of its most important programs. Earlier this week, Essence wrote a salute to the outsized impact that black women show runners – including Being Mary Jane’s Erica Shelton Kodish – were having on the television landscape.

BET is hardly alone in celebrating women. CMT, whose senior vice president of operations, Suzanne Norman, made the list, recently launched its annual Next Women of Country to showcase the best new talent in a genre that remains male-dominated. Viacom hosts a resource group open to all employees that is committed to championing women’s interests, and the company regularly partners with organizations such as Safe Horizon and Joyful Heart Foundation that assist women in need and promote women’s rights.

Underscoring the diversity that powers Viacom, many of these women also appeared on Cablefax’s recent list of top minority executives: Lee, BET CMO and marketing executive vice president Vicky Free, and BET programming executive vice president Zola Mashariki. Two other BET executives – Maureen Guthman and Connie Orlando – made the adjacent “Influentials” list.

We congratulate these dedicated women and thank them for their tremendous contributions to Viacom’s ongoing success. Click through below to see why Cablefax chose each of these individuals as industry standouts.

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