Art at Viacom Workshop: Behind the Blades of Tahiti Pehrson’s Artistic Process

I remember arriving for orientation on my first day at Viacom back in February. I was thrilled to know I’d be working at the company responsible for some of the most iconic moments in entertainment history, a company with brands that defined my adolescence. Walking through the lobby of 1515 Broadway amidst a hypnotic waterfall of yarn was an otherworldly experience. It made me realize that Viacom would become my home.

Art at Viacom’s artist-in-residence at the time, instillation guru HOTTEA, was responsible for the tinted tendrils. Art at Viacom regularly partners with distinct, often emerging artists by giving them an unconventional canvass—Viacom headquarters. The results are enthralling installations, as vibrant and creative as the company spirit.

In April, I’d witness the building’s evolution from kaleidoscopic yarn factory to a pop-art-deco landscape, courtesy of Australian artist duo, Dabs Myla. In September, I entered the paper galaxy of Tahiti Pehrson.

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A cycle of light and life, created by Tahiti Pehrson for Viacom Headquarters. Photos courtesy of Art at Viacom.

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Viacom Art Show Celebrates Female Creativity

​Stepping into The Wellness Studio on March 29 for Viacom’s Creative Arts Showcase felt more like walking into a trendy, Lower East Side art gallery than a fitness center. Instead of yoga mats and free weights, the studio boasted a deejay booth, open bar, and mood lighting. The showcase featured a diverse array of film, photography, and fine art from the women at Viacom in honor of Women’s History Month.

HERE, Viacom’s Employee Resource Group for women, chose 19 female employees to showcase their bold, captivating work. Guests mingled throughout the room, munching on cheese and crackers and admiring everything from watercolors rock photography to Lego purses.

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VIACOM WOMENS ART SHOW-201
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Guests enjoy a marvelous gallery. Read More

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0ALL SHOWCASED ARTISTS
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The artists. Read More

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HERE Blog 1
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Deejay Anora mixed beats to keep the crowd entertained all night. Read More

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Guests admire Ra-Re Valverde's eclectic work. When she's not capturing the gritty, raw energy and passion in New York, she works for MTV and is a contributing photographer for Essence Magazine. Read More

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Whimsical artist Alyssa Thompson shows off her extraordinary Lego purses. Read More

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Erica Romero loves to experiment with alternative artistic mediums. Read More

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Zevit Aaron started creating photographs in high school, and has enjoyed showcasing her artwork ever since. Zevit's photography contains abstracts, portraits, and landscapes that have been digitally manipulated. Read More

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VIACOM WOMENS ART SHOW-98
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Guests are captivated by Wendy Heisler's doodles. Heisler has dabbled as a writer, photographer and animator. Read More

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Photographer Lyndsi Vasquez has a deep appreciation for the humanity of urban living. Read More

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Ivette Urena is a fine artist in Brooklyn, New York. Her artistic process began as a child, during nights of watching her father draw at the kitchen table. She'd sit with him to hone her artistic talent. Read More

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Janice McDonnell is a painter who looks for beauty in undesirable places. She's showcased traditional landscapes of the Gowanus Canal. Read More

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When Caryn Reynolds isn't leading a team of technical architects and engineers for her day job at Viacom, she's busy painting bucolic scenery. Read More

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Ivette Urena shows off her vibrant landscapes. Read More

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Jennifer Marigliano has been working at VH1 since 2008, and photographing amazing talent along the way Read More

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Event organizers Rita Omokha and Deva Newman are joined by Khadijah Sharif-Drinkard, Shanell Parrish-Brown, and Courtney Oliver Read More

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Deva Newman and Rita Omokha facilitated the sold-out event. Read More

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Video Showcase Collage 550px
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The video showcase featured six of HERE's talented artists. Read More

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