Viacom Brands Unite for Hurricane Relief Telethon On September 12

After Hurricane Harvey left Texas residents reeling from one of the most devastating storms in U.S. history, CMT teamed up with other broadcast networks to air a benefit telethon on Sept. 12.

Since then, Hurricane Irma decimated entire islands in the Caribbean and left millions of Florida residents without power. The affected areas are still in “rescue mode” according to The New York Times, meaning we don’t yet know the full extent of damage caused by this colossal storm, but experts agree it will be extensive.

Now, the telethon has expanded to aid the victims of Hurricane Irma. Hand In Hand: A Benefit For Hurricane Relief also expanded its broadcast scope. Viacom networks MTV and BET will now join CMT in airing the special.

“Silence is overrated,” tweeted CMT. “Sometimes, music is the only thing that can get your mind off everything else.”

The hour-long special aims to do just that—use music as a way to bring peace of mind to those affected by the hurricane. And with BET, MTV and other broadcast networks now airing the event, Hand in Hand can reach as many homes as possible. This means more opportunity for people to make personal donations to assist hurricane victims. The telethon is predicted to be one of the largest benefit concerts in history.

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