Legends Return and Stars Unite as Viacom Nets Stuff the Content Pipeline

by Stuart Winchester, Viacom

It’s a time of great energy and invention at Viacom, with our networks announcing new shows, series extensions, and reboots weekly.

“Content is what Viacom is,” Viacom CEO Bob Bakish told CNBC’s Julia Boorstin last week. And this robust content pipeline underscores that point as ratings continue to creep up at core channels and fourth-quarter and full-year earnings map upticks in revenue and other key financial metrics.

The return of those crazy kids of Jersey legend, a beloved host helms an all-new concept, a fan-favorite franchise expands south, an unlikely onstage pairing produces a dazzling country-pop concert, a pair of season renewals drop, and a comedy legend is honored – here’s a look at previews for some our most anticipated programming, all of which MTV, VH1, CMT and Spike have released in just the past week:

MTV:

When Floribama Shore hit with the highest ratings of any network premiere in three years, it underscored fans’ hunger for the return of the Shore franchise. Perhaps foreseeing this enthusiasm, MTV queued up the return of the original series cast with a spot announcing Jersey Shore: Family Vacation during Floribama’s debut.

We don’t have many details or even a premiere date yet, but we know the important stuff: Deena, Pauly D, JWOWW, Vinny, Ronnie, Snooki and The Situation will all be back on our screens, together:

After headlining a pair of MTV classics in Rob & Big and Rob Dyrdek’s Fantasy Factory,  skateboarder and reality star Rob Dyrdek returns to the network headlining Amazingness. Human towers, a hands-free archer, stepladders balanced on teeth – check out what will be – in Dyrdek’s words – “the talent show like no other talent show in the world” beginning this Friday, Dec. 8.

VH1:

VH1 has a New Year’s present for its rabid base of Love & Hip Hop fans – the premiere of the latest complement to the hit shows set in New York, Atlanta and Hollywood: Love & Hip Hop: Miami. Here’s a first look at the series and its ensemble cast, featuring Trick Daddy, Trina, Gunplay and Amara La Negra, among others:

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Martha Stewart and Snoop Dogg Have a Dinner Party Invitation You Will Not Be Able to Ignore

When I think of celebrity besties, Snoop Dogg and Martha Stewart aren’t the first duo that comes to mind. But VH1’s upcoming show, Martha and Snoop’s Dinner Party, will give viewers a rare peek at the innovative rapper’s bond with the home décor renegade.


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Jonathan Mannion, Capturing the Authentic Viacom Fan in All of Us

by Stuart Winchester, Viacom

 

You may not realize it, but you know Jonathan Mannion’s photography.

You know his album covers: more than 300, for artists including Jay Z, Eminem, Dr. Dre, and Kendrick Lamar.

You know his advertising: his campaign for last summer’s Straight Out of Compton, as well as work for Bushmills, USA Soccer, Hennessy, Reebok, Johnnie Walker Black Label, and Crown Royal.

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Viacom’s Fan Yourself App Lets You Selfie With The Stars of Younger, Bar Rescue, Zoe Ever After and More

by Stuart Winchester, Viacom

Got a seven-year-old who’s obsessed with Ryder and his crew on Nickelodeon’s Paw Patrol? Can’t stop obsessing over the season finale of TV Land’s Younger? Already in line to snag the first seat when Paramount Pictures and Nick’s Teenage Mutant Ninja Turtles: Out of the Shadows hits theaters on June 3?

Immediately stop what you’re doing and head to fanyourself.viacom.com, where you can mock up a selfie alongside stars from MTV’s Teen Wolf, BET’s Zoe Ever After, CMT’s I Love Kellie Pickler, Spike’s Bar Rescue, VH1’s Love & Hip Hop, Logo’s RuPaul’s Drag Race, and Comedy Central’s Broad City and Inside Amy Schumer. Click over now and check it out (even better, click the link on your mobile device), and then share it on Facebook through the site. Hurry though, I already beat you to it:

Fan Yourself Large Image

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