The U.S. is scheduled to elect a new commander in chief in less than four months. The next president will likely impact legislation regarding, among other issues, LGBT rights, gun control, and climate change. There’s a lot at stake—not just for Americans, but for the entire world.
Viacom’s immense footprint gives us a special responsibility to encourage people to participate in the electoral process. Voting is one of the best means citizens have for achieving goals of social justice and equality.
With this goal in mind, three Viacom brands—Comedy Central, MTV, and BET—are prolifically covering the presidential campaign. Each network has its own political concerns, but the predominant message is simple: just vote.
Here’s a look at what they’ve done so far.