MTV + Movies + Television = The MTV Movie & TV Awards

Stuart Winchester by Stuart Winchester, Viacom

Since Demi Moore announced Terminator 2: Judgement Day as Best Movie from a Burbank stage in June of 1992, the MTV Movie Awards have celebrated the best of Hollywood’s explosive, moving, heart-pounding annual slate – with an MTV-appropriate musical touch delivered by the big name performers of the day (that inaugural show included En Vogue, Ugly Kid Joe, and Arrested Development).

After 25 years of Golden Popcorn statues and hijinks that have included Jim Carrey crashing the stage as an anonymous hippie, Rainn Wilson gearing up in nothing but a Teddy bear, and lots of surprise makeout sessions, MTV is taking a great thing and making it even better, with the inclusion of television in its award categories. The network has officially renamed the show the MTV Movie & TV Awards.

MTV Movie and TV Awards

“We’re living in a golden age of content, and great storytelling and characters resonate regardless of whether you’re watching it in a theater or on TV,” said MTV President Chris McCarthy. “The new MTV Movie & TV Awards will celebrate even more of the brightest, bravest, funniest and most shared films and TV shows resonating across youth culture.”

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Seven Things You Need to Know About A$AP Rocky and His Partnership With MTV Labs and Viacom Velocity

1. A$AP Rocky was rapping by the time he was 8 years old. Now, he’s one of Viacom Velocity’s “Creative Incubators.”

Viacom Velocity and MTV Labs have named A$AP Rocky as creative director. This is just the latest big move for someone who has done a lot in 28 years, a stretch that some might consider the essence of the American Dream. Homeless as a teenager, moving from shelter to shelter, he sold drugs to survive. Rapping was just a hobby.

By 23, the Harlem native refocused his energies and began to take rapping seriously. In August 2011 his first single, Peso, leaked online. Peso’s retro-inspired video broke the proverbial internet, and led to a $3 million contract with Polo Grounds Music/ RCA Records.

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The 2016 MTV Movie Awards: A Night of Movie Magic

The MTV Movie Awards came back for the 25th year in a row to celebrate the movies you’ve actually seen. This year’s show began in apocalyptic style, with hosts Dwayne Johnson and Kevin Hart riding down the red carpet on a flaming car adorned with skulls and scrap metal. An entourage of ghastly warriors marched ahead, wielding assorted weapons and leering at the crowd.

The parade from the underworld paid homage to 2015’s Mad Max: Fury Road—and kicked off a bold night of pyrotechnics, paparazzi, and Golden Popcorn.

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Putting the “in” in “Intern” as an MTV Movie Awards Correspondent

Sarita at the MTV Movie Awards.

Sarita at the MTV Movie Awards.

Viacommunity, Viacom’s social responsibility umbrella, expanded its signature intern correspondent contest to the movie scene at the MTV Movie Awards last week. Sarita Nauth, chosen from a supremely talented group of interns with an awesome video submission, interviewed celebs on the importance of giving back. In her correspondent debut, Sarita wowed on the red carpet.

Hear more about Sarita’s experience at the 2015 MTV Movie Awards in her own words:

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Shailene Woodley, Bradley Cooper Take Top Honors at Memorable MTV Movie Awards

amy-schumer-getty-469515810

The MTV Movie Awards continued its long tradition of delivering big names on a big stage Sunday night as host Amy Schumer delivered a hilarious performance. Bradley Cooper and Shailene Woodly took home Golden Popcorn awards for Best Male and Best Female performances.  For Woodley, the honor was one of four – she made repeated trips to the stage to collect this year’s Trailblazer Award and a Golden Popcorn for “Best Kiss” (with Ansel Elgort). “The Fault in Our Stars,” which stars Woodley, took home the top prize as “Movie of the Year.” Read More

EP Jesse Ignjatovic’s Vision for a ‘Big, Blockbuster’ MTV Movie Awards

Daina Amorosano by Daina Amorosano, Viacom

Rebel Wilson, Channing Tatum

From Will Ferrell accepting the Comedic Genius Award to Ted vs Channing Tatum for Best Shirtless Performance, Hollywood will be convening for a can’t-miss show this Sunday, April 14, at the MTV Movie Awards. With talent ranging from host Rebel Wilson to Brad Pitt (presenting movie of the year!), plus comedians like Seth Rogen and Melissa McCarthy, the awards show promises to be “epic.” Ahead of the show this weekend, MTV Movie Awards EP Jesse Ignjatovic walked us through some of its big moments, as well as the overall creative vision for this year’s show, which he describes as “big and blockbuster.” Read More