On Tuesday, Jan. 9, America’s Next Top Model returns to VH1 for its 24th cycle with a promise: to go next-level fierce, or go home.
With the return of former host and all-around boss Tyra Banks, it looks as if the seminal modelling competition will hold true to its promise. The legendary “Queen of the Smize” has a few surprises up her sequined-sleeve, and has already drummed up excitement for the new season by removing the show’s 27-year-old age limit.
In a video posted to her personal Twitter account, Banks explained why contestants of all ages are welcome to werk it.
“There have been 23 cycles of America’s Next Top Model, and every single cycle we say you have to be 27 years old or younger,” said Banks. “You know what I hear all the time? ‘Tyra, come on. Why have an age limit?’ So you know what? I’m taking that age limit off.”
With delightful decadence, audience engagement, and celeb camaraderie, the 24th annual EMA Awards, from London’s Wembley Arena, were a spectacle not to be missed. For those who didn’t catch the show, here are some highlights:
EMA Host Rita Ora was full of surprises
Between her singing and acting ventures, fashion collaborations with Adidas and Calvin Klein, TV coaching appearances on The X Factor and The Voice UK, as well as a hosting gig for VH1’s revamped season of America’s Next Top Model last year, Rita Ora is a renaissance woman—and a busy one at that. This was clear as she stepped out on the red carpet in a bathrobe and towel. Well, a diamond necklace, too.
But the multi-talented host rolled through 12 costume changes that night, from hotel-party-chic to 90s exercise gear to a slew of technicolor wigs and, inexplicably, a floor-length necklace in the shape of a garden fork. Her hosting duties included a pair of performances—her No. 1 hit, Your Song, followed by crowd-favorite Anywhere.
With their device plugged into select performances, viewers will see and be able to interact with digital animations transposed over the action. “3-D rendered objects can fill the environment around you,” Karmelina Parouka, MTV International’s vice president of digital content and engagement told Deadline. “We’re trying to immerse [fans] into the show itself, and tie it back to the artists they’re passionate about.”
What might this look like while watching the EMAs via your phone? To quote Deadline’s example, “As a musician like Camila Cabello takes the stage to sing Havana, that might prompt a virtual Cuban flag to unfurl within the app,” evoking a sort of musical fantasyland realized over top of live performances, reminiscent of the animated monsters dropping into your everyday environment in Pokeman Go.
The EMA augmented reality activation follows the artist- and musician-fueled virtual reality explorations and fellowships pouring out of the Viacom NEXT innovation lab. Viacom has been sinking roots into the growing augmented reality space for some time – check out Dr. Beau Lotto, a Viacom Labs creator-in-residence, discussing the blend between the digital and physical realms at an employee event last year:
Here they come. VH1announced back in August that two legends of cooking and hip-hop would unite when Martha Stewart and Snoop Dogg began hosting a one-of-a-kind cooking show on the network this fall. Now, we have a premiere date and time: Monday, Nov. 7 at 10 p.m. ET.
They’re bringing plenty of company. As you can see in the newly released trailer below, Martha & Snoop’s Potluck Dinner Party will host Wiz Khalifa, Rick Ross, 50 Cent, DJ Khaled, Seth Rogan, Kathy Griffin, Jamie Chung, and many others for a series of subversively green-themed mealtimes:
As you read this, calm and tranquillity has been restored to Malta’s beautiful Il-Fosos Square. It’s hard to believe that just last week it played host to MTV’s biggest Summer live music extravaganza, Isle of MTV Malta (IOMTV), which returned to the island for the ninth consecutive year.