“London is arguably the world’s musical epicenter and it’s both a huge privilege and opportunity to bring the MTV EMAs 2017 to the U.K.’s capital city,” said David Lynn, the newly installed CEO of Viacom International Media Networks, who is based in London. “The EMA creates an incredible buzz wherever it lands it; that will be amplified tenfold in London.”
The city last hosted the EMAs in 1996, before the event moved on to other UK venues, including Edinburgh (2003), Liverpool (2008), Belfast (2011) and Glasgow (2014). It looks as though the city is happy to have us back (or at least the mayor is):
— Mayor of London (@MayorofLondon) February 14, 2017
Performers, nominees, host information and more is yet to come. For now, check out last year’s winners.